Trell raises $11.4 million series A

Mumbai: Indian community-commerce platform Trell announced a $11.4 million Series A round led by KTB Network. After the Indian government banned many popular Chinese apps like TikTok in the country, a lot of Indian brands like Trell, Chingari and Roposo have tried to fill the void left behind these apps. Since the Chinese app ban, Trell claims it has witnessed 500% growth with a total of 15 million plus creators on its platform receiving more than 5 billion monthly views and has been rapidly growing since then. With over 75 million downloads and 25 million monthly active users on its app, Trell claims its has grown 27 times in the last 12 months and has emerged as one of the biggest lifestyle social platforms in India. In March, Trell had announced a $4 million pre-Series A funding round. Trell is a mobile application, where users come together to share 3-minute vertical videos in native languages. Trell monetises through social commerce where the passion-based community of content creators enable users to make well informed and suitable purchase decisions for better lifestyle choices.